The Intelligent Asset Allocator: How to Build Your Portfolio

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The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk
William Bernstein is one of today's most unlikely financial heroes. A practicing neurologist, he used his self-taught investment knowledge and research to build a popular investor's Web site. Now, in the plain-spoken The Intelligent Asset Allocator, he shows independent investors how to build a diversified portfolio without the help of a financial advisor. A breath of fresh air for investors tired of overly technical investment tomes, this book will help investors:
- Learn the risk/reward characteristics of various investment types
- Understand and apply portfolio theory for an improved risk/reward ratio
- Sharpen their focus and take control of their investment programs

The Intelligent Asset Allocator: How to Build Your Portfolio to Maximize Returns and Minimize Risk