Stand Out: How to Find Your Breakthrough Idea and Build a

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Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It

Standing out is no longer optional

Too many people believe that if they keep their headsÂ down and work hard, theyâ€™ll be recognized on the meritsÂ of their work. But thatâ€™s simply not true anymore.Â â€œSafeâ€ jobs disappear daily, and the clamor of everydayÂ life drowns out ordinary contributions. To make
a name for yourself, to create true job security, and toÂ make a difference in the world, you have to share yourÂ unique perspective and inspire others to take action.Â But in a noisy world where it seems everythingâ€™s beenÂ saidâ€”and shouted from the rooftopsâ€”how can yourÂ ideas stand out?

Fortunately, you donâ€™t have to be a genius orÂ a worldwide superstar to make an impact. Drawing onÂ interviews with more than fifty thought leaders in fieldsÂ ranging from business to genomics to urban planning,Â Dorie Clark shows how these masters achieved successÂ and how anyoneâ€”with hard workâ€”can do the same.Â Whether itâ€™s learning to ask the right questions, developingÂ and building on an expert niche, or combiningÂ disparate fields to get a new perspective, Clark outlinesÂ ways to develop the ideas that set you apart.

Of course, having a breakthrough insight is onlyÂ half the battle. If you really want to share your ideas,Â you have to find a way to build an audience, communicateÂ your message, and inspire others to embraceÂ your vision. Starting small is fine; Clark providesÂ a step-by-step guide to help you leverage your existingÂ networks, attract new people to your cause, and, ultimately,Â build a community around your ideas.

Featuring vivid examples based on interviews withÂ influencers such as Seth Godin, David Allen, andÂ Daniel Pink, Clark shows you how to break through and ensure that your ideas get noticed. BecomingÂ a thought leader in your company or in your professionÂ is the ultimate career insurance. Butâ€”even moreÂ importantâ€”itâ€™s also a chance to change the world forÂ the better. Whatever your cause, perspective, or point ofÂ view, the world canâ€™t afford for the best ideas to remainÂ buried inside you. Whether itâ€™s how to improve theÂ educational system or how to make your companyÂ more efficient, your ideas matter. The world needsÂ your insights, and itâ€™s time to be bold.

Country	USA
Author	Dorie Clark
Binding	Kindle Edition
EISBN	9780698170483
Format	Kindle eBook
Label	Portfolio
Manufacturer	Portfolio
NumberOfPages	214
PublicationDate	2015-04-21
Publisher	Portfolio
ReleaseDate	2015-04-21
Studio	Portfolio

Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It

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