High-Profit Selling: Win the Sale Without Compromising on

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High-Profit Selling: Win the Sale Without Compromising on Price

In the high-pressure quest to make a sale, acquire a contract, and beat out other bidders, sales professionals frequently resort to cutting prices, offering discounts, or making other concessions that cut into their operating marginsâ€”short-term strategies that are destructive to the long-term sustainability of their business. High-Profit Selling helps readers understand that their sales goal shouldnâ€™t simply be to sell more, but to sell more at a higher priceâ€¦and that success comes only to those focused on â€œprofitable sales.â€ This eye-opening book shows readers how to: Avoid negotiating â€¢ Actively listen to customers â€¢ Match the benefits of their product or service with the customerâ€™s needs and pains â€¢ Confidently communicate value â€¢ Successfully execute a price increase with existing customers â€¢ Ensure prospects are serious and not shopping for price Too many salespeople believe that a sale at any price is better than no sale at all. This powerful guide helps move readers toward a profit-centered approach that will strength en their relationships and increase their bottom line.

Country	USA
Author	Mark Hunter
Binding	Kindle Edition
EISBN	9780814420102
Format	Kindle eBook
Label	AMACOM
Manufacturer	AMACOM
NumberOfPages	289
PublicationDate	2012-02-14
Publisher	AMACOM
ReleaseDate	2012-02-14
Studio	AMACOM

High-Profit Selling: Win the Sale Without Compromising on Price

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