Factor Analysis: Statistical Methods and Practical Issues (Quantitative Applications in the Social Sciences)

Introduction to Factor Analysis: What It Is and How To Do It (Quantitative Applications in the Social Sciences)

Interpreting and Using Regression (Quantitative Applications in the Social Sciences, No. 29)

Unidimensional Scaling (Quantitative Applications in the Social Sciences)

Principal Components Analysis (Quantitative Applications in the Social Sciences)

Processing Data: The Survey Example (Quantitative Applications in the Social Sciences)

Summated Rating Scale Construction: An Introduction (Quantitative Applications in the Social Sciences)

Segmentation & Positioning for Strategic Marketing Decisions

Reliability and Validity Assessment (Quantitative Applications in the Social Sciences)

Multidimensional Scaling (Quantitative Applications in the Social Sciences)

Cluster Analysis (Quantitative Applications in the Social Sciences)