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Dollarizing Differentiation Value: A Practical Guide for the Quantification and the Capture of Customer Value

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Dollarizing Differentiation Value: A Practical Guide for the Quantification and the Capture of Customer Value

Now is the time to answer that "value" question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a daunting question of survival into a sustainable answer of success.--from the Introduction
Country USA
Brand Value Innoruption Advisors
Manufacturer Value Innoruption Advisors Publishing
Binding Paperback
UnitCount 1
EANs 9781945815003
ReleaseDate 0000-00-00

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