Build Better Products: A Modern Approach to Building

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Build Better Products: A Modern Approach to Building Successful User-Centered Products

Itâ€™s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. Youâ€™ll learn to develop products and features that improve your businessâ€™s bottom line while dramatically improving customer experience.

Build Better Products: A Modern Approach to Building Successful User-Centered Products