Get Clients Now! (TM): A 28-Day Marketing Program for Professionals, Consultants, and Coaches

Buyer Personas, Revised and Expanded: Gain Deep Insight Into Your Customers' Buying Decisions and Win More Business

Founder Brand: Turn Your Story Into Your Competitive Advantage

The Brand Positioning Workbook: A Simple How-To Guide To More Compelling Brand Positionings, Faster

Interviewing Users: How to Uncover Compelling Insights

Qualitative Research from Start to Finish

Buyology: Truth and Lies About Why We Buy

Domain 1: Research: MARKENDIUM: SMPS Body of Knowledge

Invisible Influence: The Hidden Forces that Shape Behavior

Ramping Your Brand: How to Ride the Killer CPG Growth Curve