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Consumer Behavior
$ 42
Pre-Suasion: A Revolutionary Way to Influence and Persuade
$ 26
Hooked: How to Build Habit-Forming Products
$ 49
Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life
$ 111
How Brands Grow: What Marketers Don't Know
$ 49
The Paradox of Choice: Why More Is Less, Revised Edition
$ 78
The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power
$ 60
Influence: The Psychology of Persuasion, Revised Edition
$ 55
Misbehaving: The Making of Behavioral Economics
$ 48
Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It
$ 283
Laws of UX: Using Psychology to Design Better Products & Services
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