Influence, New and Expanded: The Psychology of Persuasion

This Is Strategy: Make Better Plans (Create a Strategy to Elevate Your Career, Community & Life)

Blue Ocean Strategy, Expanded Edition: How to Create Uncontested Market Space and Make the Competition Irrelevant

Nudge: The Final Edition

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)

The Tipping Point: How Little Things Can Make a Big Difference

This Is Marketing: You Can't Be Seen Until You Learn to See

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Predictably Irrational, Revised and Expanded Edition: The Hidden Forces That Shape Our Decisions